ICS MagBook #3

The Citizen-Art

By Pomilio Lab
Logo Fausto Lupetti Editore, 2017

Art as a nourishment and an ethical boost for a new avant-garde communication, which uses creativity to transmit intangible values: identity, belonging, participation. Starting from the pioneering experience of Pomilio Blumm Prize Art Contest, in collaboration with SkyArteHD, a journey through visions, performances and pieces of art: from Milton Glazer to Gilles Lipovetsky, Harold Szeemann, Paolo Fabbri and finally Michelangelo Pistoletto, president of the jury of the Pomilio Blumm Prize, living icon of the “Arte Povera” movement.

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ICS MagBook #2

The Rhino’s theories

by Pomilio Lab
Logo Fausto Lupetti Editore, 2016

Crucial issues such as the new communicative grammars and media literacy, the change of the relationship between institutional and civil actors and inter-culturalism dynamics cross these pages, entrusted to the thought of very different figures such as the film director Spike Lee and the semiologist Umberto Eco, the Chinese writer Jung Chang and the “gentleman of infographics” John Grimwade, to name a few. Multiple visions of the moment, gathered by Pomilio Blumm to find “a new way for the European communication”.

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ICS MagBook #1

StoryTelling Europe
by Pomilio Lab
Logo Fausto Lupetti Editore, 2015

ICS MagBook collects the best and most interesting articles published during the years in the communication review ICS Magzine and during the Italian and European edition of the International Communication Summit – Pomilio Blumm, the annual event dedicated to the investigation on international current trends in the field of communication through the experience and the reflections of the most influential gurus.

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La carica delle 101

Diario di viaggio tra le aziende italiane che vanno a trazione mondiale

Alberto Moraglio
Il Sole 24Ore Editore, 2014

101 company stories, chosen by one of the most important economic dailies of Italy to tell the story of vitality of Italian enterprises on global scale. Among them is the company portrait of Pomilio Blumm, the company’s history and its experience in expanding internationally in the field of communications: resources, methods and strategies that have made the company navigate with success, as the author writes in the preface, “in the open seas of the foreign markets”.

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Le ali della creatività

Paolo Smoglica
Rubbettino Editore, 2013

Ranging from aeronautics to chemistry, and involving communication and sport: the entrepreneurial path of Pomilio family is outstanding and unique and is skillfully told in the book “Le ali della creatività” (“Wings of creativity”) by journalist Paolo Smoglica. The plot is woven with historical reconstructions and chronicle and the author reconstructs a story of a dynasty that has explored a variety of sectors over the decades, guided by the principle “creativity as business”.

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Bilancio di una nuova generazione

Bilancio sociale Pomilio Blumm 2013

The book retraces the last ten years of activity of Pomilio Blumm, showing in detail facts and figures about its financial growth, value production, human resources development and internal assets, along with a selection of the most important clients and case histories.

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Communication as ethical facilitator

Franco Pomilio
Academicus International Scientific, n.6, 2012

A careful analysis has been published in the prestigious journal Academicus. This analysis describes the ethical role of the communication, its role of cross tool and its natural role of training and cooperative creation of new values and moral and ethical rules in various fields of the social activity: from the business world to that of the institutions.

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Comunicare la trasparenza

Franco Pomilio, Daniela Panosetti
Logo Fausto Lupetti Editore, 2012

The book contains a series of reflections on transparency, described as a tool of an ethics guarantee and a common value in several fields: justice, politics, public administration, economy, culture, mass media. In this book the communication plays a cross and highly specific role. The role of a real “ethical facilitator”, that is able to express the transparency not only as an object of the ethical specification rules, but also as an evaluation tool and a multidisciplinary control.

 

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Comunicazione 3.0

Conversation with Zygmunt Bauman

Franco Pomilio
Logo Fausto Lupetti Editore, 2011

Contamination. Hybridization. Short circuits. These are some of the keywords which are the fil rouge inside the pages of this book. A personal journey of reflection, between theoretical insights and case studies, enriched by the voices and by the testimonies of some actors and performers of the ongoing revolution in the world of the communication. Among them the opinion of Zygmunt Bauman emerges in the Conversation that is at the beginning of the volume, suggesting and disclosing some elements for the development.

 

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La Repubblica della comunicazione

Franco Pomilio, Francesco Pira
Logo Fausto Lupetti Editore, 2010

Reflections and skills. The view of Francesco Pira is theoretical. The view of Franco Pomilio is instead an operating view.These two Guidelines, compared with each other, describe in these pages an original path in the difficult landscape of the Italian public communication. In the progressive democratic framework, made up of the ever-changing values, languages and symbols, which are very difficult to identify, the institutional world has to face new challenges. Therefore it’s obvious that also the role of the communicator is changing. He is no longer just a “technical” expert, but a real creative actor, in the middle of three worlds: institutions, enterprises and citizens.

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Il genio dei Pomilio

Giuseppe Iacone
Poligrafia Mancini, 2007

In one of his poems D’Annunzio wrote “scesero all’Adriatico selvaggio” (they descended towards the wild Adriatic sea). We could add to this line “from the foot of the Maiella Mother, from a village of a few thousand people, named Archi, in province of Chieti, Livio Pomilio, the founder of the patriarchal Pomilio family and his young wife Giuseppina came silently and humbly. They had 11 children: Carlo, Alessandro, Federico, Ernesto, Ottorino, Umberto, Amedeo, Vittorio, Giulio, Amalia and Beatrice.

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Gente d’Abruzzo

Enrico Di Carlo
Andromeda Editrice, 2007

A full list of the most famous figures which have raised the visibility of the Abruzzo Region. Among them, the entrepreneurial activities of Ottorino Pomilio play an important role in this book.Unlike of the southern industrialization that originated from the mercantile activities, the entrepreneurial activity of the Pomilio family originated from the technical and scientific knowledge.

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La fabbrica dell’Aurum in Pescara

G. Tavano, I. Capanna
Carsa Edizioni, 2007

“Piango i miei pini e la mia spiaggia” (I miss my pines and my beach). With these melancholic words, from his gardonese “reclution”, Gabriele D’Annunzio wrote a telegram to his friend Amedeo Pomilio.Writing this telegram, D’Annunzio used an unusual writing style. He seemed to be far away from the image of the leader of people or from the passionate seducer of women. In those words, he was a private, familiar D’Annunzio. It seemed he was writing to a dear and beloved brother who lived far from him with whom he could communicate deliberately his feelings of nostalgia or with whom he could joke, as only happened with the people close to him. (Giordano Bruno Guerri, “Io ho quel che mi fu donato” – “I have got what people have given to me: Gabriele D’Annunzio and Amedeo Pomilio”).

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Mimmo Paladino
2014, Rhinoceros
private collection Pomilio Blumm
Peter Beard
1968, Black Rhino
private collection Pomilio Blumm
Andy Warhol
1983, Black Rhinoceros
private collection Pomilio Blumm
Salvador Dalì
1956, Dalì with Rhinoceros
private collection Pomilio Blumm
Hausey-Leplat
2009, Jute Rhinoceros
private collection Pomilio Blumm
Alighiero Boetti
1991, Rhinoceros
private collection Pomilio Blumm